This series includes publications and other works by Pepperdine University Graziadio School of Business and Management faculty.
Submissions from 2015
Information Differences Between Closed-ended and Open-ended Survey Questions for High-technology Products, William H. Bleuel
Submissions from 2013
Cultural Implications of Customer Satisfaction Differences of Help Desks in the US and China, William H. Bleuel, Terry Young, and Wayne Gertmenian
Submissions from 2010
Cross-Cultural Customer Satisfaction of High Technology Companies in China, India, and Japan, William H. Bleuel and Darrol J. Stanley