First, Best, or Different: What Every Entrepreneur Needs to Know about Niche Marketing

First, Best, or Different: What Every Entrepreneur Needs to Know about Niche Marketing

Description

Are you an entrepreneur, small business owner, or corporate marketing executive with questions like these? What viral marketing methods are most successful? What direct mail marketing tactics create the newest leads? How can I optimize my website and increase traffic? How can I motivate and retain my top sales reps? How do I choose the right Public Relations firm? What is podcasting and how do I get started? What outdoor advertising techniques work best? Get answers to these questions along with practical advice on over 100 topics. Written in plain English with short easy-to-read chapters, this book demystifies niche marketing by delivering easy-to-understand definitions and practical suggestions. About the Author John Bradley Jackson brings street-savvy sales and marketing experience from Silicon Valley and Wall Street. His resume also includes entrepreneur, angel investor, corporate trainer, philanthropist, and consultant.

Publication Date

2007

Publisher

Dog Ear Pub.

Disciplines

Christianity | Religion

First, Best, or Different: What Every Entrepreneur Needs to Know about Niche Marketing

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