Document Type
Article
Publication Date
9-2020
Abstract
The media and entertainment industry is going through a digital transformation, in the midst of COVID-driven shutdowns of live events and an economic downturn. This report provides a COVID-adjusted outlook for the industry. The MEDIA Report contains U.S. economic data from 2015 to 2020 across these sectors: internet publishing, social media, filmed entertainment (film and television), video games, sports, advertising agencies, music, newspapers, books, magazines, and periodicals. The report summarizes trends in the media and entertainment industry from both the supply and demand side, based on COVID-adjusted forecasts by IBIS World and PwC.
Recommended Citation
Granados, Nelson and Zwagerman, Amy, "The MEDIA Report: Media & Entertainment Data In America 2015 to 2020" (2020). Pepperdine University, Graziadio Working Paper Series. Paper 27.
https://digitalcommons.pepperdine.edu/graziadiowps/27