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Pepperdine Journal of Communication Research

Abstract

In April of 2016, two black men were sitting in a Starbucks store (Gayle, 2018) when an employee claimed they had to leave since they had not made a purchase. The two men refused to leave the store, which prompted the Starbucks barista to call the Philadelphia Police, claiming that the two men were trespassing. A viral video showed the two men being arrested and caused a public out roar. After the public started several protests at multiple Starbucks locations, the chain decided to take serious action and closed over 8,000 stores for a day to run a racial bias training for their employees on May 29, 2018 (Rusche, 2018).

Faculty Advisor

Dr. Klive Oh

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Communication Commons

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