The Breakthrough Company: How Everyday Companies Become Extraordinary Performers
The vast majority of small businesses stay small--and not by choice. Only the most savvy and persistent--a tiny one-tenth of one percent--break through to annual sales above $250 million. Here, consultant McFarland pinpoints how breakthrough success is associated with a clearly identifiable set of strategies and skills that anyone in any business can emulate. McFarland spent five years building and analyzing the world's largest growth-company performance database and interviewing more than 1,500 growth-company executives on four continents. His goal was simple: to identify the secrets of breakthrough. The result is a collection of real-world tools and myth-busting insights that can be used by anyone wanting his or her business to join this exclusive circle.
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McFarland, Keith R., "The Breakthrough Company: How Everyday Companies Become Extraordinary Performers" (2008). Alumni Books. 87.